Category: Media use

A woman sitting at a table with a tablet.
News |

Digital newspapers, car radio, and streamed television – this is how the Swedish population used media in 2021

Two out of three of the Swedish population read a daily newspaper on an average day in 2021 – digital reading dominated. Car radio was the most common way to listen to the radio, and 93 per cent of the population watched moving images in some form on an average day. These are some of the most important results from the Swedish Media Barometer 2021 summarised.
Mobile screen showing Nordicom newsletter
Newsletter |

New issue of the Nordic Media Trends newsletter

Welcome to a new issue of our Nordic newsletter. It provides you with new knowledge about media consumption, the media market and current media policy in Denmark, Finland, Iceland, Norway and Sweden.
The newsletter on display on a mobile phone
Newsletter |

Media economy, media use and media policy in our Nordic newsletter

How has the pandemic affected the media economy? Where can you find statistics on media habits? And what issues are on the media policy agenda? Read more in this new issue of Nordicom's Nordic newsletter.
Young people at the subway station with cell phones
News |

Danes spend more time on digital media in 2020

At the same time as the Danes' digital media consumption is rising, Google, Facebook and LinkedIn are taking an ever-increasing share of advertising revenue. These and several other topics are addressed in the Ministry of Culture's annual media reporting.
Bar chart showing the degree of digitisation in EU member states in 2021 with three Nordic countries at the top
News |

Denmark, Finland and Sweden are the EU’s most digital countries

Once again, the Nordic EU countries take top positions in the annual EU digital index. Denmark, Finland and Sweden are the three most-digital EU countries. Norway is number five.
Bikers and pedestrians in Copenhagen city
News |

Nordic regions at the top when Eurostat compares Internet use

In the Nordic capital city regions, almost everyone uses the Internet on a daily basis. Thus, they top comparisons with other regions in Europe. This is shown in Eurostat’s data covering Internet usage in over 230 European regions.
The 3 covers to the 3 media reports
News |

New reports, new insights: How the pandemic changed the media day

During the pandemic, Swedes’ daily media usage time increased from six to seven hours per day. As for children and youth, their social media usage increased significantly. Three new Swedish reports reveal changes in media usage during 2020.
The newsletter on display on a mobile phone
Newsletter |

This year's second Nordic newsletter is out

Welcome to the 2021 summer issue of Nordicom's Nordic newsletter. Examples of content in this issue are the pandemic's consequences for the Nordic news media, an increasing media consumption in 2020, and a continued Nordic top position in the Digital News Report.
A hand is holding a remote control in front of a television
News |

New factsheet: TV viewing in the Nordic countries in 2020

The pandemic year 2020 slowed down the ongoing downturn for linear television in the Nordic region. For the first time in many years, total viewing time stabilised or increased, mainly explained by a sharp increase in the older age groups.
News |

Digital News Report 2021: Nordic news outlets highly trusted and lead in paying subscribers

Finland has the highest overall trust in the news, and Norway has the most paying news subscribers. The Covid-19 pandemic resulted in fleeing advertisers and limited physical distribution, resulting in an economic crunch for many publishers and the acceleration of subscription and membership models. Nordic public service websites saw increasing usage. These are some of the findings from the Nordics in the Reuters Institute Digital News Report 2021.