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The media industry's revenue is decreasing, according to a new report

News
 | 23 October 2024
Last year, the Swedish media industry's revenue from advertising decreased. Additionally, households tightened their spending during the recession. This meant that sales revenues declined for many radio, newspaper, and TV companies. This is shown in the new report Media Economy 2024 [Medieekonomi 2024], written by Nordicom on behalf of the Swedish Agency for the Media.

Read the report Medieekonomi - Medieutveckling 2024 (In Swedish) 

Media Economy  [Medieekonomi] is a report produced by Nordicom on behalf of the Swedish Agency for the Media. The report highlights the connections between the economy, the advertising market, media consumption, and the financial situation of Swedish media companies. The report is written by Tobias Lindberg, researcher, and Ulrika Facht, media analyst, at Nordicom.